Kern AG and DJM inkjet solutions work together with full White Paper Factory processing for direct mail service providers.
With the Kern Print@Exit module and DJMs fully integrated C500 full colour print module, customers can implement full White Paper Factory processing and benefit from many advantages.
In order to carry out customer communication as effectively as possible, many direct mail service providers have applied White Paper Factory principles to their production.
Following this principle, blank paper is normally used. Currently the majority of letters and leaflets are already digitally printed in full colour, however, for inserting, pre-printed envelopes are still used. Until now.
With the Kern Print@Exit module and DJMs fully integrated C500 full colour print module, customers can implement full White Paper Factory processing and benefit from many advantages.
Shorter time to market
Directly after the mailing has been designed, production can be started to ensure the mailpiece reaches the end customers’ doorstep without delay.
Improved conversation rates
The envelope is the first mailpiece component that attracts the recipient. Adding personal messaging on the envelope improves the impact of the mailing and contributes to higher response and conversion rates.
Stock reduction
By printing logos, address information and messages on the envelope, there is no further need to hold customer’s envelopes in stock, only blank envelopes.
Uptime maximised
Different jobs can be batched together and produced in succession without stopping the system. This improves the system uptime and throughput.